Life Styled

Gauteng’s Lime Takeover: Corona and Pick n Pay Partner to Deliver the Perfect Lime Across the Province. Corona, the beer brand synonymous with beachside culture and nature, today announced a groundbreaking solution to a common dilemma shared by millions of Corona drinkers in South Africa and worldwide: an ill-fitting lime wedge. Launched on International Lime Day, the brand’s new “Lime Guides” introduces the first-ever lime designed to be perfectly sliced for a Corona, every time. The campaign tackles a universal tension point for Corona drinkers – the struggle to push an oversized lime slice into a bottle to complete the brand’s iconic Lime Ritual. Corona has lightly etched cutting guides directly onto the skin of real limes. These subtle markings, dubbed “fruit tattoos,” create precise visual lines for slicing a wedge that fits perfectly into any Corona bottle or can. Gauteng has been selected as a key site for this global rollout, joining international hubs like Shanghai and Buenos ...

  International Women’s Month is both celebration and checkpoint. This year’s lens is sharp: the United Nations theme, “Rights. Justice. Action. For ALL Women and Girls,” urges us to confront structural barriers that still curtail women’s potential, from legal protections to economic access. In parallel, the International Women’s Day campaign “Give to Gain” invites a mindset of generosity – mentorship, sponsorship, and resource‑sharing – that creates wider progress for everyone. Together, they form a practical blueprint: fix the system and fuel the pipeline. I’ve watched this play out over two decades in hospitality. My first taste of the industry came at 15 on a Protea Hotels trip with my sister. Years later, she nudged me to apply for a junior sales role. Early leaders took a chance, stretched my thinking, and by 30 I became the first black woman to hold the role of Group Sales Director for Protea Hotels by Marriott. That milestone mattered not only to me, but to colleagues who c...

  MXD introduces a nationwide DJ Search to find South Africa’s next star of the electronic music scene The countdown to ULTRA South Africa 2026 officially just shifted into a higher gear. As the country prepares for the return of the world’s premier electronic music festival on April 25 and 26, MXD has stepped in as the official partner for a high-stakes national search to find the emerging talent ready to graduate from local club residencies to the festival spotlight. The MXD DJ Search isn’t just a competition; it’s a career-defining bridge for the artists who keep South Africa’s groove life alive and have honed their craft behind the decks night after night. To find the right fit, MXD has assembled a heavyweight panel of judges led by Grammy-nominee and SAMA-winner Mörda, alongside deep house extraordinaire Dwson, and YFM’s Hype Factory. Together, they’re searching for DJs with true resident DJ DNA – the ability to read a room, control the energy of ...

  In a dazzling showcase of fashion and innovation, South African sneaker brand Bathu has officially unveiled its much-anticipated Bathu Volt collection, featuring the dynamic media personality and entrepreneur Boity Thulo as its brand ambassador. The exclusive launch event took place at Luxx Venue in Sandton, drawing media, influencers, and key figures from the fashion and lifestyle sectors. The atmosphere was electric as attendees celebrated the latest premium sneaker offering from Bathu, a brand known for embodying the spirit of township entrepreneurship and community-driven success. The Volt range is not just a collection; it symbolizes a bold new era for Bathu, showcasing elevated design and a commitment to innovation that resonates with the brand’s core values. The Bathu Volt collection features an array of fresh sneaker styles, seamlessly blending modern aesthetics with the vibrant energy that has established Bathu as a household name in South Africa. This new range captures...

    A globally expanding healthcare and hair innovation brand, Dr. Brown’s Group of Companies (DBG), officially launches in South Africa this March, introducing a physician-led ecosystem of clinical solutions, accredited education, AI-powered diagnostics, and doctor-formulated wellness products. Founded by award-winning physician Dr. Kyjuan H. Brown (known in his African heritage as Kwaku Asante), the brand enters South Africa with two flagship launch events in Johannesburg on 4 March and Cape Town on 10 March, marking the formal opening of local operations and partnership opportunities across the country. This is not simply a product introduction. It is the establishment of a structured platform designed to elevate professional standards, expand income streams for salon and clinical professionals, and introduce technology-driven innovation into the African hair and wellness industry. South Africa has been identified as a key gateway market for African growth. The launch intro...

  Absa Group Limited  has officially announced its strategic partnership with  AMPD Studios , marking a significant investment in Africa’s first fully integrated creative industry hub. The collaboration aims to unlock sustainable economic opportunities for young creatives across music, film, podcasting, gaming, and digital content, positioning creativity not just as culture but as commerce. Speaking at the launch,  Thabisa Mkhwanazi, Group Managing Executive at Absa,  said the partnership recognises that the way young people earn and build careers is changing. Through this partnership, Absa will add financial support to that journey, helping creatives move from passion projects to structured, sustainable businesses. “Young people are no longer waiting for traditional career paths to open. They are building brands, monetising platforms, and creating opportunities for themselves. We recognise that the creator economy is not informal; it is entrepreneurial. Our rol...

 Adidas has unveiled its highly anticipated CLIMACOOL LACED, a 3D-printed sneaker that combines cutting-edge technology with minimalist design. Available in a striking all-white colorway featuring ghost stripes and white laces, this shoe is engineered for 360° airflow and maximum comfort, perfect for modern athletes in their off-duty moments. The CLIMACOOL LACED is a testament to adidas’s innovative shoe-making process, which promises enhanced breathability and wearability. Initially released in limited quantities in 2024, this new iteration is now widely available, catering to those who prioritize comfort in their everyday activities. Crafted meticulously over approximately 24 hours using advanced digital light synthesis (DLS) 3D printing, this sneaker represents a new era in footwear development. Each pair is designed for both men and women, resulting from extensive foot form testing that delivers an unparalleled fit and feel. The seamless silhouette eliminates edges and joins, p...